Education | Shawn's Tech Place

Survival
– aggressive competition
– downturn in industry
– obsolete product
– set price to break even
– cover costs

Current profit maximisation
– set high price
– may attract new entrants

Market share leadership
–set low price to gain large market share (market penetration)

Product quality leadership
–set high price
-infers high quality

New Product Development Process

March 3rd, 2009

No comments

There are 8 Development process of New Product, which are Idea generation, Idea Screening, Concept development and testing, Marketing strategy, Business analysis, Product development, Test marketing and Commercialization.

Idea generation

• systematic search for new product ideas
• What are the main sources of new product ideas?
- internal sources
•employees, R & D
– customers
– competitors
– distributors (resellers) and suppliers
– secondary sources
•publications, market research firms, inventors etc

Webhosting Guide: Control Panels from a User Perspective

January 29th, 2009

3 comments

Control Panels from a User Perspective

One thing about having a website is that you don’t want to spend too much time to learn the internals of apache and probably not even the shell’s OS if you even get access to it.

So what can you do? Control panel is your answer.

Here a list of popular control panel.

Webhosting Guide: Bandwidth and Web Space

January 18th, 2009

No comments

What is Bandwidth

Bandwidth, What most providers normally mean by this is monthly data transfer. So how much do you need? Unlimited?!…Probably not. For instance, if you have around 100 daily unique visitors and your total website consists of 50 MB, then 30 GB is enough. But, if your websites are full of images and video (upload under your own server), then you should need more bandwidth.

Webhosting Guide : What is Ecommerce ?

January 13th, 2009

No comments

eCommerce

Ecommerce, say you need eCommerce. Well this host says they have scripts and such for eCommerce carts and all kinds of stuff. Most people think “exactly what I need to build my online store”, but not quite. The customers can now shop around and store what they want to buy and at what price. Well does this cart have a billing/customer database? Does it allow you to easily manage the accounts and maybe even support recurring billing? Its very important you know your cart. Read more…

Education, Technology authentication services, credit card, ecommerce, electronic check payments, payment gateway, shopping cart system, Webhosting Guide

Dynamics of the Opinion Leadership

January 8th, 2009

No comments

leader

There are 3 types of opinion leadership, opinion leader, opinion seekers and opinion recipients. The progression by which individual (the opinion leader) informally influences the expenditure proceedings or thoughts of others who may be opinion seekers or opinion recipients.

Generally, Opinion leadership has a keen sense of knowledge and interest in the particular product or service area – perceived as having “expert power” and often receives information via non-personal sources – often reads magazines, special-interest publications or search the Internet for further information.